A one-day National Seminar on "Emerging issues in Commerce" was organised by department of Commerce on 21st Feb 2015. The seminar provided an ideal forum for the interaction of ideas and information among academicians, professionals and practitioners in order to understand the emerging issues in Commerce and selected areas. It served a common platform to discuss the issues, problems and challenges related to Commerce, Economics, IT and management so as to bridge the gap between industry and academia.
The seminar was conducted to bring the delegates, researchers, academicians and other professional working in these areas together from all over the country to interact with each other, share their views and provide guidance to researchers. This seminar aimed to provide a challenging forum and vibrant opportunity for academicians to share their original research findings and practical development experiences on specific new challenges and emerging issues.
To initiate the seminar, Principal of the college Dr. (Mrs) Suresh Boora welcomed the guest and invitees. She appraised the gathering about the progress made by the college and relevance of holding the seminars in the present globalised business environment.
Dr. Parmila, Seminar Coordinator informed the gathering about the need of organising the seminar. She said that the Economic environment is dynamic in nature and has so many changes over the last few decades. Recent trends in the corporate business environment have seen many hurdles to achieve their targets and create business uncertainty among the general public and entrepreneurs. Some of the crucial emerging issues are like inflation, issues related with Foreign Direct Investment, Retail Sector, Financial System, Recent practices in Marketing, Emerging Global Economy, Insurance Sector, lack of efficient and skilled human resources in the marker lead to rethink to solve the issues and bring about innovative solutions in human resource, financial system and marketing.
The seminar was inaugurated by Dr. Kavita Chakarvarti, Registrar, BPSMV, Khanpur Kalan, Sonepat. She highlighted the Current burning issues. The Keynote Speaker was Dr. C.S. Sharma, Director, Maharaja Aggrasen Institute of Management Studies, Delhi, also gave his views on the subject in the backdrop of the changing economic situation of the country and explained the necessity of improvements in various existing academic and professional courses to serve the society in a better way. Prof.(Retd.) H.J.Ghosh Roy IMSAR, MDU, Rohtak discussed the need of a thorough redesigning of Commerce education from the secondary education level and the role that should be played by the professional institutes in developing their courses to suit the industry and playing a liaison role between the universities and the industries to bridge the existing gap. The session was ended with a vote of thanks by Dr. Namita, Assistant Professor of Commerce, Kanya Mahavidyalaya, Kharkhoda.
The first technical session was chaired by Dr. Shafali Nagpal, Deputy Director, Academic Staff College, BPSMV, Khanpur Kalan, initiated the discussion with the backdrop of international developments taking place in Marketing. She then went on discussing many relevant areas of online marketing that is popularity of e-shopping as well as problems faced by customers while purchasing from online sellers. She also threw light on precautions to be taken by customers while doing e-shopping.
Prof. Dr. Surjeet Boora, Deptt. of Tourism, KUK put stress on Digital Marketing & Indianalisation of Theories & Practices in Commerce Such as manufacturing according to local needs (Indian Business Environment),Globalisation (Think Global & Act local) etc.
Sh. Rajroop Chahal, Associate Professor of Commerce, CRA College, Sonepat focussed on Globalisation, Quality Assurance, Corporate Governance, Women Empowerment and Relationship management.
Mrs. Meenakshi, Assistant Professor of Commerce gave a detailed account of the seminar from the inaugural session and proposed a vote of thanks.